Just in Time to Make the Consumer Happy, Justin’s Nut Butters Become OU Certified
Founded in 2004 by Justin Gold, Justin’s makes naturally delicious, palate pleasing nut butters, nut butter snacks and organic peanut butter cups. All products are made with high-quality ingredients that deliver great taste, unique texture and convenient nutrition.
Justin’s nut butters are finely crafted with a one-of-a-kind grinding process, creating a unique taste and texture unlike any other on the market. Justin’s supports an on-the-go lifestyle and was the first nut butter brand to provide nut butters in single-serve squeeze packs, perfect as a portion-controlled option, alongside the 16 oz. jars. These nut butters offer a delicious dose of vitamin E and serve as a good source of fiber. Most recently, the brand entered the snacking scene with its latest innovation, Snack Packs. Perfect for dipping, scooping and devouring, these Snack Packs come in three delicious nut butter and pretzel combinations at just 200-210 calories per pack.
Justin’s also makes USDA-certified organic peanut butter cups that are made with high-quality, Rainforest Alliance Certified cocoa and Justin’s peanut butter. These confections are available in two-pack peanut butter cups in three varieties, dark, milk and white chocolate, as well as bite-sized versions, Justin’s Organic Mini Peanut Butter Cups, in both dark and milk chocolate.
Being able to produce high-quality and natural products for its consumers is something the brand prides itself on. The brand is always looking for ways to make and offer better products in order to appeal to the consumer, expand market share and continue building up its loyal fan base, which lead to choosing to align itself with a credible kosher organization, the Orthodox Union. Seeking out this certification was a viable move for Justin’s so the brand was able to offer its inclusive line of nut butters, snacks and confections to an even broader community. The brand saw a need and took the necessary steps to rectify it with one of the most notable organizations in the industry.
Obtaining OU certification was a successful move for Justin’s as the brand is now able to support retailer requests and continue offering quality products to a larger consumer audience. Justin’s is proud to be able to offer naturally delicious products that hold up to the high standards of the Orthodox Union.
For more information on Justin’s products and the brand, please visit the website at www.justins.com.