OU Kosher Partners with BeVeg to Offer the World’s Only ISO Accredited Vegan Certification

According to a study by Chef’s Pencil, interest in veganism was at an all-time high in 2020.  Analyzing google Trend’s data they looked at popular vegan search terms around the world and in many languages. The data showed that veganism is twice as popular now as it was just five years ago. And according to a report by Grandview research the global vegan food market size was valued at USD 12.69 billion in 2018 and is projected to expand at a compound annual growth rate of 9.6% from 2019 to 2025. 

BeVeg as the world’s only ISO accredited vegan trademark is the first and only vegan standard in the world to gain international accreditation in accordance with ISO 17065 for product certification, and 17067 as a program for global certification bodies.  

To help simplify the vegan certification process while maintaining program integrity,  BeVeg has partnered with OU Kosher whose global network of field representatives will perform audits on sites and products already under Kosher supervision. Since OU Kosher has the world’s largest market share of certified products, over 1.2 million, OU Kosher certified companies wanting to add vegan to their portfolio of products can easily do so. This partnership will also help ensure the integrity of the BeVeg vegan standards. 

Brands and companies now bearing the BeVeg trademark span all food categories including, vitamins, wines, restaurant chains, Jerky snacks and ice-cream.   And one of the world’s largest meat producers JBS, sells BeVeg Vegan Certified plant-based brand OZO in stores around the US. 

BeVeg founded by Carissa Krantz — a vegan from birth — wanted to create a global standard for vegan certification.   Krantz saw allergen warnings like “may contain”, designed to help the allergic customer as confusing for many consumers.  The BeVeg vegan certification requires the industry to treat vegan claims in the way gluten-free and kosher certification are handled.  “If the product was made in a shared facility but in a separate building, it should not also say “may contain traces of dairy,” says Heather Landex, BeVeg chief compliance officer. 

The BeVeg vegan standard is different from all other vegan trademarks not just because it’s accredited but because it requires SOP, HACCP plans, and facilities to consider and define BeVeg contamination controls for facility certification. BeVeg is also the only trademark standard that certifies facilities and products  

To help companies avoid expensive product recalls, BeVeg keeps the supply chain accountable, and audit factory controls to ensure the certification requirements are closely followed. This helps factories and suppliers reach new distribution channels and global markets with renewed confidence and success. 

If you’re an OU Kosher company and would like more information or would like to apply for Vegan certification, please contact support@beveg.zendesk.com 

Phyllis Koegel
As the Marketing Director for OU Kosher, the world’s leading Kosher certifying agency, Phyllis is responsible for the marketing and new business development by assisting food producers worldwide obtain OU Kosher certification for their products. Phyllis developed an early passion for consumer behavior and marketing. She joined the Orthodox Union in 2006 after serving as Marketing Manager for Sabra Hummus. At Sabra Hummus, she helped launch the hummus category to the American market. Hummus became a staple in American households and grew to a billion-dollar food category. Sabra Hummus was purchased by Pepsico in 2008 and has grown to over $1 billion in annual sales. Prior to joining Sabra, Phyllis was involved in the development and success of the International Kosherfest Trade show. As Show Director from 1989 – 2002, she worked with thousands of Kosher food manufacturers and oversaw the strategic planning and execution of the show. Phyllis was born and raised in Brooklyn, N.Y. She obtained an MBA in Marketing from Pace University in 1988. She now lives in Woodmere, N.Y. and has three children and sixteen grandchildren.