Kosher Trends

Top 10 Most Valuable Food Brands of 2025: OU Kosher Brands at the Center

Brand Finance has released its annual ranking of the world’s most valuable food brands, and the 2025 list shows the growing power of brands that carry OU Kosher certification. Of the top ten food companies worldwide, five are certified by the Orthodox Union, including Nestlé, which once again claims the #1 position. In a global […]

Conagra’s 2025 Snacking Report: OU Kosher Products at the Center of Key Trends

Conagra Brands’ new Future of Snacking 2025 report identifies five major trends shaping the $148.6 billion U.S. snacking industry. From bold new flavors to snacks that are easy to carry and eat on the go, the report shows how quickly consumer tastes are changing and how brands are working to keep pace. With snacks now […]

200 Industry Professionals Unite at Annual OU Kosher Conference Focused on Innovation and Global Kashrus Issues

Presenters and Honorees Included Leaders from International Kashrus Agencies     For over 30 years, OU Kosher Rabbinic Coordinators (RCs) and Rabbinic Field Representatives (RFRs) have convened for OU Kosher’s Annual Kashrus Conference to explore advancements in kosher certification, share best practices, and strengthen global professional relationships. This year’s 31st conference marked a historic first: […]

OU Kosher Certified Plant-Based Powerhouses Chart Three Paths to Profitable Growth

The plant-based industry’s wild ride from explosive growth to market correction has separated the survivors from the casualties. While some companies retreated or folded, three OU Kosher certified leaders doubled down on dramatically different strategies—and all three are winning. SunOpta bet big on infrastructure when others pulled back, investing nearly $200 million in new capacity […]

Navigating Supply Chain Challenges: OU Kosher’s Role in a Shifting Global Landscape

The term “supply chain” was once confined to logistics professionals, economists, and policymakers. However, the COVID-19 pandemic exposed vulnerabilities in global supply chains, and recent developments—such as new tariffs and the push for nearshoring—have added layers of complexity. For kosher-certified companies, these disruptions can significantly impact production, particularly when sourcing compliant ingredients. To help OU […]

Kosher Meat: Then and Now

On May 15, 1902, Jewish women from the Lower East Side forever changed the kosher meat industry. Through collective protest against high kosher meat prices, brought about by inflated wholesale rates from the Beef Trust in Chicago, they ultimately succeeded in lowering prices for thousands of Jews in New York. This war waged by Jewish […]

A Sweeter, Saltier Future: How OU Kosher Brands Are Innovating

Introduction The food industry in 2025 is witnessing a transformative shift toward reducing salt and sugar in products, driven by a confluence of health concerns, regulatory mandates, and evolving consumer preferences. This trend is not only reshaping product formulations but also influencing how companies position their offerings to appeal to health-conscious consumers. As a leader […]

Navigating the Food Dye Ban: OU Kosher Certified Companies Lead with Natural Alternatives

Recent regulatory shifts in the U.S. food industry, driven by health concerns over synthetic dyes, are reshaping how companies approach food coloring. The Food and Drug Administration (FDA) has announced plans to phase out eight artificial dyes by the end of 2026, following the ban on Red No. 3, which must be removed from food […]

Feastables, fastest growing global chocolate brand, is becoming OU Kosher certified

Worldwide rollout of new kosher chocolate products to take place over coming months   Feastables, the global snacking company founded in 2022, by YouTube creator and influencer Jimmy Donaldson (better known as MrBeast), has completed the kosher certification process for the production of its chocolate products. The kosher certification was supervised by OU Kosher. Since February […]

Whole Foods 2025 Trend Forecast and Matching OU Kosher Products

Whole Foods Market has unveiled its 2025 food trend predictions, spotlighting global flavors, sustainable practices, and nutrient-rich innovations. These trends harmonize with the growing range of OU kosher-certified products, underscoring how kosher certification aligns with modern consumer demands. This alignment offers food manufacturers opportunities to innovate while expanding into diverse markets such as halal, vegan, […]