Kosher is a niche market that continues to grow by leaps and bounds. Companies recognize the value of the kosher logo as an extremely important tool to enhance their products’ marketability.
“Often labels will sport an ‘O’ with a ‘U’ inside. This is the stamp of approval of the largest kosher-certification body, and basically means there’s no need to read the label….” –Wall Street Journal
Working with OU will propel your brand’s to the top of kosher consumers’ consciousness.
1976: The original eight Jelly Belly flavors were…Root Beer, Green Apple, Licorice, Cream Soda, Lemon, Tangerine, Very Cherry, and Grape.
1989: Buttered Popcorn flavor of Jelly Belly bean is introduced, the world’s first “savory” jelly bean flavor.
1996: The Jelly Belly name is stamped on every jelly bean.
Jelly Belly has collaborated with: Disney, Harry Potter, Krispy Kreme, BeanBoozled Minions, Star Wars, Sunkist, Trolls and Cold Stone Creamery.
Today, the company makes jelly beans and 100 gourmet confections from gummies, chocolates, jells to seasonal sweets, all certified kosher.