Perfect Life Nutrition Inc was founded in 2015 by Dr. Juan Salinas following his dream of creating innovative delicious snacks that were also healthy and nutritious. He combined his passion for health and fitness, extensive knowledge of Food Science, and expertise in Sports & exercise nutrition to create the first nutritionally balanced peanut puff snack brand – P-nuff Crunch. His goal was to create delicious snacks that had significant nutrition value for the active mainstream consumer, kids and adults alike.

During his extensive professional career as a snack developer for some of the largest food companies in the world, he grew disheartened by the food industry focus on creating delicious treats at the expense of health and nutrition.

Although his well-known products graced the shelves of every grocery chain in the U.S. and abroad, they lacked in what Dr. Juan truly believed in. He realized he was part of the problem why so many Americans and people around the globe were suffering from overweight and obesity disease. He wanted his snack creations, instead, to be healthy and nutritious while at the same time promote active lifestyles.  In 2020, Dr Juan appeared on Shark Tank and secured an investment from Mark Cuban.

P-nuff Crunch is a Baked peanut Puff snack made from a combination of Navy beans, Peanuts and Rice which are blended and baked into a light & crunchy peanut flavored puff. The flavors are described as salty & sweet reminiscent of a peanut butter cup and cereal-like. Currently available in three flavor combinations: Original Roasted Peanut, peanut & Cinnamon, and Peanut & Cocoa.

Made from only natural and GMO-free ingredient, they pack 5g of complete plant-based protein and 3g of fiber per serving. In addition, they are lower in sugar ( 2-3g of sugar per serving) and 1/3 less fat than most traditional salty snacks. P-nuff is also a gut-friendly snack, suitable for those in low FODMAP and gluten free diets.

NOW, P-nuff Crunch is also suitable for those individuals that follow a Kosher diet for religious reasons. “it has been a pleasure working with the OU in certifying all of our products so that everyone following a Kosher diet can enjoy our delicious puffs. Being that we are local to NJ/NY which has one of the largest Jewish communities in the US, we are excited about serving the Kosher community right here in our own backyard and the entire nation” said CEO Dr Juan Salinas.