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Why the world's best known brands choose the OU for Kosher certification

Idaho Potatoes

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By: Drew Facer

Popular in the United States and around the world, Idahoan products continue to rank high in taste, quality and value. In fact, Ida-hoan’s only business is potatoes, thus allowing the company to focus all attention on the quality control details that result in an exceptional potato
product. Idahoan Foods has proudly been kosher certified by the OU since 1970. The decision to become kosher certified was natural for Idahoan based on their commitment to service consumers’ needs and the desire to provide quality food products to a larger audience. The decision to seek certification from the OU was equally simple. Simply… because the Orthodox Union is the best. As the most highly recognized symbol in the international market, the OU certification gives Idahoan products a more universal appeal in a global community while also affording the company a competitive advantage in the foodservice industry. Furthermore, consumers recognize the OU symbol on a product’s packaging as a designation of excellence and quality from the world’s largest and most respected kosher certification agency. Idahoan Foods is deeply honored to bear the prestigious OU symbol on its packaging. The long-standing relationship that the companies have shared is one that Idahoan is extremely proud of and hopes to carry on for many years into the future.

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